Вакансия в архиве
Senior Marketing Manager
80 000 - 130 000 ₽
The Senior Marketing Manager is responsible for all aspects of marketing for our cartoon business, including branding, promoting, producing leads, and implementing various digital marketing campaigns. He/she will report directly to the CMO and work together to develop and grow the cartoon business.
Требования:
- 2-3 years relevant proven marketing experience across the full marketing mix;
- Metrics-driven and analytical proven ability to prioritize, drive, and achieve results through self and others under time pressure;
- Excellent partner and campaign management skills;
- Experience managing creative development and demanding creative excellence;
- Exceptional communication skills and a true cross-functional collaborator;
- Highly skilled in PowerPoint and Excel (or Google Sheets and Slides);
- Superb work ethic and positive, can-do attitude.
Обязанности:
- Create tailored marketing strategies (branding, lead generation and product building) from planning to execution, delivering within budget and to deadline;
- Manage relationships with cross-functional teams to execute campaigns with various marketing functions, including Email marketing, Social, Creative, Media and PR to ensure campaigns align with overall initiatives and timelines;
- Work to maintain strong market intelligence, keeping up to date on consumer and societal trends, researching the strategies of our competitors and making recommendations for changes to our strategies;
- Conduct market analysis and developing an understanding of the company’s products;
- Develop brand positioning that differentiates from others in the market;
- Oversee and manage a Content programming and marketing activity calendar for cross functional use;
- Find the various marketing channels to promote company's cartoon brand;
- Assist in the acquisition process, creating and presenting marketing strategy proposals as required;
- Run and control customer journey, segmenting users, building event-based campaigns aiming conversion & retention rates optimization;
- Understand our clients, where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn;
- Develop and manage creative materials for offline and online events;
- Serve as primary point of contact for studio partners; work with partners to develop and execute on and off-channel marketing strategies for title campaigns;
- Creatively concept ideas with studio and counterparts to be applied across key art, digital, social, paid media, earned media, etc.
Условия:
- Interesting projects;
- Courses for constant professional development;
- Bonus system and growth perspective;
- Fulltime job (remote).